SheWolf · Partner Kit · 2027
Keep your logo.
Come inside.
We don't sell banner space. We're choosing a few brands to fuel the rituals 291 women in the Triad come back to every month. Your product in her hands, your people at the table, for a year or more.
The pack, Greensboro NC
What is SheWolf
The village, already built.
SheWolf is a Triad, NC community for women+, non-binary people and allies. A done-for-you calendar for women with full lives: we move, we create, we gather, and every month's theme gives back to a local nonprofit.
Created in 2016, reborn in the Triad in 2025. Come alone, leave with people.
Who she is
Meet her.
She's mostly 30 to 60, with members on both ends. She's a new mom and an empty nester, a founder and a teacher, married, single and queer, and that mix is the best part of the room. She works, she spends locally, and she chooses where her free hours go very carefully.
Self-tagged member profiles, n=19, March 2026 · Customer discovery interviews, n=8, April 2026. Directional.
How full is her cup?
Average answer when we asked women in discovery interviews to rate their capacity. Eight out of eight described chronic depletion.
She doesn't need another ad. She needs a morning that refills her, and she remembers who was there.
Where her money goes
Attention you can't buy
She opens. She shows up.
Reach is easy to rent. Trust is not. These are the numbers that tell you a SheWolf woman is actually paying attention.
Average open rate
Across 13,137 emails in the last 90 days, with a 0.23% unsubscribe rate.
Members-only opens
Member emails open at 58–72%. "A Retreat Scholarship Opportunity for YOU" hit 71.8%.
Pack Report newsletter
Our regular newsletter opens at 50–53% to a list of 840+.
Show-up rate
More women walk in than RSVP, because they bring a friend. Across 59 completed gatherings.
RSVPs to women in the room
Our Mental Load Dump night turned 14 RSVPs into 44 women. Topics she actually feels fill rooms.
Spent at local venues
About $77 per woman per gathering, spent at the cafés, bars and studios that host us.
Kit account stats, Aug 9–Nov 6, 2026 · SheWolf event tracker, 59 completed events through May 2026 (spend is estimated).
In her words
Don't take our word for it.
"One thing I've gained from this community is the ability to put myself in situations where I don't know anyone and yet I feel like I belong."JENNIFER
"I have found everybody to be super supportive. That's not something I've really ever experienced with women. I feel like I can be myself without being judged."SAMIYAH
"It's refreshing to be around other women who are willing to talk about the hard stuff and get real but can also be lighthearted and want to have fun."CAROLINE
"I've been to one event so far and I'm hooked. It's a come as you are space that is so welcoming."JESSICA
"I want to model strong relationships and community involvement for my kids. SheWolf ticks all the boxes!"KATY
"Hiking at Hanging Rock was lots of fun, and I'm looking forward to so many of the other cool events that I'd never do on my own!"LAURA
"I love how uplifting and supportive everyone is, and that we do something different each month."ZITTY
"It feels low pressure, and I like that it's mainly social with a touch of activism and professional."LINDSAY
"I was invited out for a SheWolf happy hour and fell in love with the community of amazing women!"ASHLEE
From our member welcome form. Every quote is shared with the member's permission, first name only.
Ways to partner
We don't want your swag. We want you in the room.
Every partnership is built around one thing: your brand being part of a moment she already loves. Here's what that looks like in practice.
Fuel a ritual
Your product is what's poured, passed or used at one recurring gathering, every month, until it's tradition.
Looks likeYour roast at the monthly Connection + Coffee Chats, or your pour at HOWL Hour.
Product in her hands
Seed product where she'll actually use it, then hear straight from her what she thought.
Looks likeYour skincare in the retreat welcome bag, your snacks at the trailhead of the hike series.
Host alongside us
Your instructor, expert or founder co-leads a gathering. She meets a person, not a logo.
Looks likeYour studio leads Morning Flow. Your advisor teaches a Business Babes workshop.
Signature moments
Be part of the nights members talk about all year: retreats, Ladies Night, The Great Howl.
Looks likeA dinner for 12 at the Wild Women Retreat, built around your table.
A members-only perk
An offer that lives in the SheWolf app and brings her through your door. Trackable, in person.
Looks like"Fueled by" credit on the event page, plus a first-bag-free perk redeemed in store.
Grow with the pack
Founding partners carry into the 2027 virtual membership and every new city in 2028.
Looks likeFirst right of refusal in your category, everywhere SheWolf goes next.
Pick a ritual to fuel
See where your brand lives.
Hike & Coffee
Your cold brew waiting at the trailhead. Perk: her first bag of beans, free.
Roasters · cafés · outdoorCrafternoons
The pour, paired to the craft of the month. A two-minute tasting before hands get messy.
Wineries · sparkling · NAHOWL Hour
Cocktails and conversation. Your bar, your signature drink, her new favorite place.
Bars · breweries · spiritsBook Club
Tea and treats on the table, the month's pick stocked for members at a discount.
Bookstores · tea · cafésBusiness Babes
Your expert teaches, your space hosts. Perk: a free 20-minute consult.
Banks · coworking · accountantsMamas Morning Out
The morning spread for little ones and grown-ups, plus a family perk.
Family brands · local grocersPartner story · June 2026
When she shows up, so does revenue.
Our second annual Ladies Night on State Street turned a Friday evening into real money for women-owned vendors and the shops on the street.
Post-event survey, June 7–10, 2026, 16 responses. Directional.
In good company
Led by
Jordan Lacenski, founder.
In 2016 I was building a consultancy and speaking at conferences, and I kept craving honest spaces for women. So I built one. Every SheWolf partnership is shaped by me personally. You won't be handed off to a sales team.
Craving honest rooms for women, she built her own.
Owner of Brands by Jordan. A decade as an entrepreneur.
Co-chair, Women to Women gala, Community Foundation of Greater Greensboro.
"I believe in women+, the power of community, and gathering as a radical act of hope."JORDAN LACENSKI
A year together
Fuel partners sign on for seasons, not stunts.
Introduce
Woven into one ritual. Your team meets members by name, and your perk launches in the app.
Belong
The ritual becomes known as yours. A quarterly pulse on attendance, perks and feedback.
Co-create
One gathering built with you from scratch, shaped by what members tell us.
Howl
Part of The Great Howl, our autumn social. Then we plan year two together.
Get in early
The Triad is just the start.
291 members in the Triad, meeting in person three times a month.
SheWolf membership goes online, bringing the pack to women wherever they live.
New chapters and locations open beyond the Triad.
One partner per category. Founding partners grow with us into the virtual pack and every new city, with first right of refusal. When a category is claimed, it's closed.
Claim your categoryPartnerships
Three ways in. Twelve months minimum.
We build every package around your budget and goals. In-kind product counts toward every tier.
Ritual Partner
One recurring ritual, all year.
- Your product inside every gathering of that ritual
- "Fueled by" credit on each event page
- One members-only perk in the app
- Quarterly member pulse
Signature Partner
Your category across the whole calendar.
- Presence at all three monthly gatherings
- One co-created event a year
- Expert host seat in a member space
- Category exclusivity
Founding Pack Partner
Everything, and everywhere we go next.
- Part of retreats and The Great Howl
- Named in event reminder texts
- Exclusivity across SheWolf
- First seat in the 2027 virtual pack and 2028 cities
Women-owned and Triad-based businesses get first look.
Questions
Before you ask.
Is there a minimum budget?
No fixed minimum. Tell us your budget and what you hope to get out of it, and we'll match you to the right ritual. Product and in-kind support count toward every tier.
Why twelve months?
A monthly ritual needs time to become a tradition. Twelve gatherings means she meets you twelve times, always in a good moment, always with friends. That is what builds loyalty, and it's why we don't sell one-off placements.
Do you share member data?
Never. No data sales, no list rentals, no cold outreach to members. You meet her in person and through perks she chooses to redeem. "What is shared in the pack stays in the pack" is in the code of conduct every member signs.
Can we come to a gathering first?
Please do. We'd rather you feel the room before you commit. We'll save you a seat at an upcoming gathering.
Do you work with national brands or only local ones?
Both. Women-owned and Triad-based businesses get first look, and national brands that want to show up in person are welcome. One partner per category.
What happens after I reach out?
Jordan reads every inquiry herself. Next comes a short call to understand your goals, then a proposal built around one ritual, then a first gathering together.
Let's talk
Come howl with us.
We say yes to a few brands a year. Here's who we're looking for.
She'd use it this weekCoffee, wine, wellness, books, local services.
You'll show up in personA real face at the table, at least quarterly.
You're here for the long runTwelve months turns a ritual into a tradition.
You respect the packNo data sales, no cold outreach. Ever.